New Mexico
Minim velit, ex velit culpa sed sint ad fugiat, nostrud nulla consequat ipsum ex: Eiusmod veniam culpa. Amet ut dolor. Exercitation incididunt irure ut, dolor non dolore do. Magna nisi commodo, enim amet.
No judgment here (well, maybe a little) New Mexico's sports teams had the boring names of "Varsities" or "Universities" in their early years. Enter Roy Johnson. Roy Johnson headed west from his Michigan home to oversee the athletic program at the University of New Mexico shortly after World War I. Did he know what he was getting into? Perhaps not. In addition to his duties as athletic director, he was coach for all sports, groundskeeper, athletic business manager, equipment custodian, and they even made him teach.
With so many roles, as least Johnson had some power, which allowed Johnson to select a more compelling name for the school’s athletic teams. In the fall of 1920, after examining ancient anthropological material from New Mexico, Johnson found a culturally relevant mascot in the form of a native american god. Kujo, a war god of great importance, was one of the principal gods worshipped by the ancient inhabitants. Power, Courage, and a shrewdness made Kujo revered. Johnson thought this ferocious and wild timber wolf to be the perfect symbol for New Mexico's athletic teams. Since then, obo has been associated with the school as the Spanish word for this feared and hated animal.
No judgment here (well, maybe a little) New Mexico's sports teams had the boring names of "Varsities" or "Universities" in their early years. Enter Roy Johnson. Roy Johnson headed west from his Michigan home to oversee the athletic program at the University of New Mexico shortly after World War I. Did he know what he was getting into? Perhaps not. In addition to his duties as athletic director, he was coach for all sports, groundskeeper, athletic business manager, equipment custodian, and they even made him teach.
With so many roles, as least Johnson had some power, which allowed Johnson to select a more compelling name for the school’s athletic teams. In the fall of 1920, after examining ancient anthropological material from New Mexico, Johnson found a culturally relevant mascot in the form of a native american god. Kujo, a war god of great importance, was one of the principal gods worshipped by the ancient inhabitants. Power, Courage, and a shrewdness made Kujo revered. Johnson thought this ferocious and wild timber wolf to be the perfect symbol for New Mexico's athletic teams. Since then, obo has been associated with the school as the Spanish word for this feared and hated animal.